Cultivating your professional brand as an executive takes time, energy and patience. These ten tips will get you on the right path to building a successful reputation.
āIām impressed with how quickly the AHPR team was able to deliver, and how little time and effort was required of me. The secret to their success is their team approach. Imagine what one seasoned, highly creative publicist with great media contacts can do for your PR campaign. Now multiply that by seven.ā
Jaime Hernandez, M.D.Southern California Orthopedic Institute
"I had spent an evening with a prospective client at a conference in Florida. We'd had dinner and discussed the possibility of a year-long contract. During my follow up call with him the next week, he mentioned that on his flight home, he saw my photo and comments in an article in the Alaska Airlines magazine. Jokingly, he said he had no idea he was dining with such a big shot. The press that Arlene Howard PR has generated for my small company in just the span of six months is far beyond our wildest expectations."
Rebecca BrooksCo-Founder: Alter Agents
As a former producer on a prominent TV news franchise, I met and got calls from publicists on a daily basis. While I have good relationships with several of them, Arlene is one of the few whom I truly trust and respect. So it was a no-brainer that when it came time to promote my book, Healing Herbal Soups, I would enlist Arlene to do the PR. Not surprisingly, she delivered with flying colors.