Yahoo Finance / Dr. Rady Rahban

How the beauty industry is coping in the era of COVID

September 3, 2021

Plastic / Cosmetic Surgeon Examines Beautiful Woman's Face, Touches it with Gloved Hands, Inspecting Healed Face after Plastic Surgery with Amazing Results.

The more extreme fixes offered by medi-spas, and plastic surgeons are reflected in increased COVID-era numbers, according to the two plastic surgeons we spoke to. “We have seen a 30% increase in plastic surgery nationwide during the pandemic, including at my practice,” says Beverly Hills-based plastic surgeon Dr. Rady Rahban. “The number one reason is the Zoom effect. Next, as a result of the pandemic, people are wearing masks which can allow them to heal from facial surgery and at the same time be covered up. Number three, people have saved a lot of money that they haven’t spent on vacation and other luxury items like entertainment which they can now put towards plastic surgery.”

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