In 2015, the L.A. based make-up artist and photographer Vlada Haggerty posted an image to her Instagram that even those unfamiliar with the Instagram beauty community have likely come across in some capacity by now: a pair of molten gold lips dripping colour, mouth open and teeth slightly exposed. It would go on to become one of the artist’s signatures and one of the most copied editorial make-up images. Everyone from Kylie Jenner’s beauty label to LVHM’s Make Up For Ever and the fashion brand Guess seem to have knocked it off in different iterations, ranging from packaging to t-shirts. Haggerty has been both outspoken about these alleged infringements and fought back with lawsuits.

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There are about 30.2 million small businesses spread across the United States as of 2018, according to the Small Business Administration. With so many companies, it shouldn’t be too hard to start one, if you’ve got the entrepreneurial spirit–right?

Actually, there’s a lot that goes into opening up a new business. And some of it can get complicated.

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Noted trial attorney Michelle Wodynsky on set at “MeTime with Frangela,” nationally syndicated TV talk show.